Search & AI visibility for aesthetic practices
SEO for plastic surgeons, cosmetic surgeons and med spas
Be the practice patients find first, for the procedures that pay.
Cash-pay patients research for weeks before booking a consult. They search the procedure, then the cost, then ask Google or ChatGPT who the best provider near them is. We make sure every one of those answers leads to your practice.
Who is the best rhinoplasty surgeon in Dallas?
Based on reviews, credentials and published expertise, the most recommended is:
- 1Your Practice
- 2
- 3
Consults from search and AI
Illustrative2001
the year we started doing search, three years after Google launched
1:1
one business per category per metro, never your competitor
Leads
what we report on every month, not clicks or impressions
Search + AI
Google, Maps, ChatGPT and AI answers, handled together
Where patients decide
Where patients choose a practice: Google, the map, and the AI answer.
Patients search, check the map pack, then ask an AI assistant who to trust. Each one is a consult worth real money, and each is won with the same foundation: clear, credible content about your procedures.
Your Practice
4.9 (312) · Plastic surgeon
Competitor A
4.6 · Plastic surgeon
Competitor B
4.6 · Plastic surgeon
The plan
How a aesthetics SEO engagement runs.
- 01
Audit and procedure opportunity map
We audit your site, your competitors and every procedure search in your metro, and size the opportunity by revenue.
- 02
Fix the foundation
Technical cleanup, Google Business Profile, schema markup, and the procedure page structure that Google and AI models expect.
- 03
Publish and promote
Procedure guides, cost and recovery content, gallery optimization, and authority links from medical and local sources.
- 04
Report on consults, not clicks
Monthly reporting on rankings, calls, forms and consults per procedure, with a quarterly strategy review.
Aesthetics SEO, answered
What is aesthetic practice SEO?
Aesthetic practice SEO is the work of making a plastic surgery practice, cosmetic surgery practice or med spa the answer when a cash-pay patient searches for a procedure, its cost, or the best provider near them, on Google, in Google Maps and in AI assistants like ChatGPT. It combines procedure content, local presence, medical credibility signals and technical health.
How much does SEO cost for an aesthetic practice?
SEOS retainers for aesthetic practices run from $2,500 to $7,500 or more per month. Surgeons in competitive metros usually start at the $4,500 Growth tier; single-location med spas often start at Foundation. A single converted procedure typically covers the month.
Does SEO still matter for aesthetic practices now that people ask ChatGPT?
Yes, and more than before. AI assistants answer "who is the best plastic surgeon near me" by drawing on the same sources Google ranks: your website, your reviews, your directory profiles and what others publish about you. The aesthetic practices that show up in AI answers are the ones with clear, structured, authoritative content, which is exactly what SEO builds.
We track how often ChatGPT, Perplexity and Google AI Overviews name your business for your core services, and report it alongside classic rankings.
FAQ
More questions practices ask us
Do you work with practices outside the US?
Our focus is US practices, though the approach works anywhere Google is the primary search engine.
Is the content medically reviewed?
Every medical claim goes through your team before it goes live. We make review fast with a simple approval process.
Let’s talk
Talk to us about SEO for your practice.
We review your site and your market before we reach out, so the first conversation is already useful.
Get a free SEO and AI visibility audit.
Request a free visibility audit. We will show you which services you could be winning on Google, Maps and AI assistants, what your competitors are doing, and what it would take to be the answer.