Aesthetics / Plastic & Cosmetic Surgeons
SEO for plastic surgeons
SEO for plastic surgeons that fills the consult calendar
Be the surgeon patients find first when they search for the procedure you do best.
Cash-pay patients research for weeks before booking a consult. They search the procedure, then the cost, then ask Google or ChatGPT who the best surgeon near them is. We make sure every one of those answers leads to your practice, with content patients trust and both search engines and AI models reward.
Who is the best rhinoplasty surgeon in Dallas?
Based on reviews, credentials and published expertise, the most recommended is:
- 1Your Practice
- 2
- 3
Your Practice
4.9 (312) · Plastic surgeon
Competitor A
4.6 · Plastic surgeon
Competitor B
4.6 · Plastic surgeon
2001
the year we started doing search, three years after Google launched
1:1
one business per category per metro, never your competitor
Leads
what we report on every month, not clicks or impressions
Search + AI
Google, Maps, ChatGPT and AI answers, handled together
Procedures we rank
Plastic surgeon SEO, one procedure at a time.
- Rhinoplasty
- Breast augmentation
- Breast lift
- Facelift & neck lift
- Blepharoplasty
- Tummy tuck
- Liposuction
- Brazilian butt lift
- Mommy makeover
- Body contouring
- Fat transfer
- Revision surgery
Where patients decide
Where patients find a plastic surgeon: Google, the map, and the AI answer.
A patient looking for rhinoplasty in Dallas searches Google, checks the map pack, then asks an AI assistant who is best. Each is a consult worth real money, and each is won with the same foundation of clear, credible content.
Consults from search and AI
IllustrativeProcedure page · Rhinoplasty in Dallas
Rhinoplasty: what it costs, how long it takes, and who it is for
Sound familiar?
The problems plastic surgeons bring us most often.
Competitors outrank you for the procedures you do better
Ranking has almost nothing to do with surgical skill and everything to do with how well your site explains it. We close that gap.
Your site gets hacked, breaks, or loads slowly
Aging WordPress themes and abandoned plugins are the number one reason practice sites lose rankings. We fix the platform or replace it.
Your agency reports traffic, not consults
We track calls, form fills and booked consults by procedure so you know exactly what your retainer is buying.
Patients ask ChatGPT, and it names someone else
AI assistants recommend the practices with the clearest, most authoritative content and reviews. We make sure that is you.
The plan
How a plastic surgeon SEO engagement runs.
- 01
Audit and procedure opportunity map
We audit your site, your competitors and every procedure search in your metro, and size the opportunity by revenue.
- 02
Fix the foundation
Technical cleanup, Google Business Profile, schema markup, and the procedure page structure that Google and AI models expect.
- 03
Publish and promote
Procedure guides, cost and recovery content, gallery optimization, and authority links from medical and local sources.
- 04
Report on consults, not clicks
Monthly reporting on rankings, calls, forms and consults per procedure, with a quarterly strategy review.
Plastic surgeon SEO, answered
Why is SEO for plastic surgeons different?
Plastic surgery is a cash-pay, high-ticket, local decision that patients research for weeks. They search the procedure, then the cost, then the best surgeon near them. Winning that sequence takes procedure-level content, a strong map pack presence and medical credibility signals, not generic SEO.
It is also one of the most expensive paid-search categories in the country, which is why organic rankings and AI citations, which compound instead of resetting every month, matter more here than in most industries.
What does a plastic surgery SEO campaign include?
A full technical and content audit, a procedure-by-procedure keyword map for your metro, rewritten procedure pages built around candidacy, technique, recovery, cost and results, weekly Google Business Profile management, a compliant review process, before-and-after gallery optimization, medical schema markup, and authority links from medical and local sources. Reporting covers rankings, calls, forms and consults by procedure.
How much does SEO for plastic surgeons cost?
Plastic surgery SEO retainers at SEOS run from $2,500 to $7,500 or more per month, and most practices start at the $4,500 Growth tier. A single converted procedure typically covers the month. Pricing depends on how many procedures you want to win and how competitive your metro is.
Full tier details are on the pricing page. Every engagement starts with a free audit so you know the opportunity before you spend a dollar.
How long does it take a plastic surgeon to rank?
Technical fixes and Google Business Profile work usually move within 30 to 60 days. Competitive procedure terms in a major metro typically take four to nine months to reach page one. We show leading indicators every month so you can see it working before the consults arrive.
Does SEO still matter for plastic surgeons now that people ask ChatGPT?
Yes, and more than before. AI assistants answer "who is the best rhinoplasty surgeon near me" by drawing on the same sources Google ranks: your website, your reviews, your directory profiles and what others publish about you. The plastic surgeons that show up in AI answers are the ones with clear, structured, authoritative content, which is exactly what SEO builds.
We track how often ChatGPT, Perplexity and Google AI Overviews name your business for your core services, and report it alongside classic rankings.
FAQ
More questions plastic surgeons ask us
We already have a marketing agency. Can you just do search?
Yes. Many of our clients keep their ads or social agency and bring us in for search, AI visibility and content. We coordinate with them.
Is there a contract?
We work on a monthly retainer with a 6-month initial term, because search visibility takes time to compound. After that it is month to month.
Do you work with practices outside the US?
Our focus is US practices, though the approach works anywhere Google is the primary search engine.
Is the content medically reviewed?
Every medical claim goes through your team before it goes live. We make review fast with a simple approval process.
Also in Aesthetics
Let’s talk
Talk to us about SEO for your plastic surgeon practice.
We review your site and your market before we reach out, so the first conversation is already useful.
Get a free SEO and AI visibility audit.
Request a free visibility audit. We will show you which services you could be winning on Google, Maps and AI assistants, what your competitors are doing, and what it would take to be the answer.